Warmies Annual Recap: A Year In Review
Celebrating Warmies Yearly Recap: Highlights & Heartfelt Moments
New year, new amazing Warmies in store! But before we snuggle into 2026, we’re looking back at all the amazing highlights and heartfelt moments of this past year. It certainly was one for the Warmies books, with brand-new products, new cuddly friends, new ways we gave back, and a cozy community that grew.
Warmies Was Named One of Oprah’s Favorite Things Again
For the third time, Warmies made it on Oprah’s Favorite Things List, and we could not be more honored. With O’s trusted seal of approval, we reached families across the country, bringing cozy dino-lightful snuggles to people of all ages. The list made our new Dino Warmies one of this past year’s must-have gifts. These lovable, heatable snuggle buddies were praised for making bedtime better, soothing stress, and bringing warm smiles to kids and parents alike.
Dropped Our First-Ever SpongeBob Collaboration!
SpongeBob and his best pal Patrick made their way to Warmies in 2025, and fans of all ages were thrilled. These underwater-themed Warmies brought warm snuggles to Bikini Bottom lovers everywhere, combining our heatable, gently weighted comfort with the nostalgia of everyone’s favorite undersea duo. The launch was an instant hit, proving that even sponges and starfish make perfect cozy companions. Pssst… this launch isn’t over yet. But don’t tell anyone we told you.
Sign Up for New Product Alerts or Join Plush Points Rewards to shop new releases first!
Launched a Sweet New Refer-a-Friend Deal
We’re always looking for ways to help our customers save and spread the warmth of Warmies. That’s why we launched a brand new Refer-a-Friend, Get $10 deal.
Here’s how it works:
- Share 20% off savings with all your friends & family.
- Earn a $10 gift card for each friend after their first purchase.
- Redeem your $10 Visa gift card will be delivered straight to your inbox. Spend it anywhere Visa is accepted.
- Repeat! Keep sharing, keep earning. Making $10 has never been this heartwarming.
Surpassed 1 MILLION Views on TikTok
It’s no surprise that Bat Warmies was the one to go viral. This cozy little cutie stole the show on TikTok and helped us reach over one million views in 2025. We could barely keep up with all the love for Bat Warmies, which is why it kept going out of stock, so we introduced a Purple Bat to match! You all welcomed that one with open wings, too. We try our very best to keep these fang-tastic friends in stock, but it’s tricky, so buy it when you see it, or it’ll fly off into the night.
Want more warm, fuzzy moments in your feed? Follow us on TikTok @warmies_usa for the latest cozy content and behind-the-scenes fun.
Warmies Partners With Shriners Children’s Hospital
Warmies continued our partnership with Shriners Children’s Hospital to bring extra comfort to young patients, delivering heatable plush friends meant to ease stress, spark smiles, and brighten long hospital days. Families, staff, and kids welcomed the cozy surprise, and we were honored to share a little warmth where it matters most.
Hosted a Truly Adorable Holiday Party
At Warmies’ Holiday, we shared our newest Warmies and hosted a day filled with face painting, coloring books, ornament making, and plenty of hot cocoa. Families met their favorite characters, snapped cozy photos, and made memories as warm as our plush.
Brought You Over 100 NEW Warmies!
From our ever-plump Ghost Warmies to the deliciously adorable Grilled Cheese Warmies, and sweet Pumpkin Spice Latte Warmies this year’s newest arrivals stole the show. We launched the whole Peanuts gang with Charlie Brown, Lucy, Joe Cool Snoopy, and more.
We also introduced more bedtime accessories, like full page illustration Board Books, Shorties PJs, and so many other cozy favorites. We can’t wait to share even more surprises in the new year.
From All of Us At Warmies, Happy New Year!
Here's to another year filled with warm hugs, happy hearts, and joy.
